Web performance

According to study, if the average page load time surpasses 3 seconds, the desertion rate soars. High bounce rates indicate to search engines that visitors do not find the website valuable, which has a direct impact on ranking.

The most remarkable 1-second stats:

● 1-second delay reduces page views by 11%.
● 1-second delay decreases customer satisfaction by 16%.
● 1-second delay eats away 7.1% of the coveted conversion rate.
● The bounce rate is only 32% when the loading time is 1-3 seconds.
● Add one second more and the chance of users bouncing triples, reaching 90%.
● If your shop generates $100,000 per day, a 1-second delay can result in $2.5 million in lost revenue per year.

Average Page Load Time in 2022

The figures below are from a Google page load time analysis on the average mobile website load speed in 2017. The statistics for this year have yet to be collected and examined, but the data from 2017 is still accurate based on what we've observed so far in 2022:

● 1-3 seconds load time increase the bounce rate probability by 32.1%
● 1-5 seconds load time increase the bounce rate probability by 90.3%
● 1-6 seconds load time increase the bounce rate probability by 107%
● 1-10 seconds load time increase the bounce rate probability by 123.5% Everything we do, from design to front-end coding and WordPress development, includes web performance optimization. We increase the page load time of your webpages. We believe that everyone should be able to access the website quickly. Users like quick internet experiences that provide them with quick access to information and respond to their interactions.

Furthermore, good web page performance helps you rank higher on Google, makes your optimized website more accessible to individuals on poor, unreliable connections, and increases the longevity of your website. Everything we do, from design to front-end coding and WordPress development, is based on web performance.

We don’t do average

● The websites that we design and develop are 180% faster
● Our websites are 67% less polluting than industry average
● To improve user experience, we create websites as Progressive Web Apps.

Built for speed

We take a comprehensive approach to web performance optimization, considering everything from user journeys and interface design to file formats, compression, code and quality, third-party scripts, slow queries, the hosting environment, and advanced technologies such as progressive web apps (PWA).

Every website we construct adheres to our 'efficient by design process' to ensure maximum speed and efficiency from the start, and our open source Granola framework for WordPress development is built from the bottom up for maximum speed and efficiency.

We can also assist with the resolution of performance issues on existing WordPress websites. We employ root cause analysis to identify the problems that are slowing down your website and carefully address them to move the needle.